About Us...
The Elite Crete Systems history,
experience and roots in the cementitious overlay industry is deeper
than any other company or product line today. "Elite Crete" products
were originally created as simply a "Product Brand" by Advan-Tech, who
at the time only sold cementitious overlay materials to other
companies under private label or re-label. Advan-Tech made the
decision to create and launch their own product label line and called
the brand of materials "Elite Crete". Much to our surprise, the "Elite
Crete" label became so popular, that the demand for private labeling
of specifically the "Elite Crete" products became overwhelming. What
became blatantly obvious was that the experienced, quality conscious
contractor wanted a single, proven product, direct from the
manufacturer that had the right answer. Therefore, after selling
materials under the "Elite Crete" name through Advan-Tech, we
incorporated Elite Crete Systems with the focus on our own, contractor
proven, quality products that countless contractors, distributors,
suppliers and architects demand today.
Elite Crete Systems not only set
the initial and current standards for architectural concrete finishes
& overlay products but we are constantly raising the bar as well. From
our highly sought after training seminars, to the detailed engineering
of our entire product line designed with the contractor in mind, to
our commitment and dedication to a level of customer service and
technical assistance is second to none in this industry.
We use words like Quality, Ease of
Use and Innovative to best describe the basis of every product we
manufacture. In fact, our company mission is to provide the most
comprehensive architectural concrete overlay system, one that is of
the highest quality, easy to use, with substantial versatility and yet
reasonably priced. We manufacture one of the most complete lines in
the industry and are committed to quality customer service and
technical assistance. We are fully dedicated to our customers and
provide them with personalized, quality service and attention.
For many years, several well known
companies, manufacturers and suppliers have looked to Advan-Tech and
Elite Crete Systems to provide them with the products, technical
assistance and solutions to their architectural concrete finishes and
overlay products.
A Brief History...
Our concrete overlay systems have come a long way
since it's birth in a small, dirty, crowded paint factory, when we
introduced the industry's first hybrid blended emulsion modifier. The
demand for our concrete overlay systems grew quickly during it's early
years, adding color, stain and various sealers along the way, and
earning a strong reputation for innovation and quality.
That reputation proved invaluable when Advan-Tech
introduced its first "Concrete Restoration Overlay." We raised the
industry's eyebrows by offering a concrete resurfacing material that
was more resistant to freeze/thaw, deicing salts and petrochemical
deterioration without the need for a protective sealer, which was
unheard of from products and companies that dominated the industry at
the time. Our reputation encouraged both concrete finishers as well as
other construction contractors to give the materials a try, and
widespread industry skepticism quickly gave way to a host of
imitators.
Today we are the leading manufacturer of
concrete overlay systems, selling to more than 13 countries worldwide
while dominating the U.S. market. Widely regarded as the
"Architectural Concrete Overlay" industry's leading innovator, our
products are specified and successfully installed on thousands of
projects every year. But we were not resting on its laurels. In 1998,
we announced plans to officially incorporate the Elite Crete product
line name that had gained so much attention and praise. Our primary
purpose was to manufacture and market our own brand of concrete
overlay products. Almost a year-to-the-day later - we unveiled our new
Pre-Mixed Overlay Systems designed to allow specifiers the confidence
that the material will perform long term as originally engineered.
Dubbed the TEXTURE-PAVE(TM) and THIN-FINISH(TM) pre-mixed overlay
systems, they featured expertly engineered mix design consisting of
over 9 silica quartz sizes and our legendary CPR1000 Hybrid Polymer
Modifier. The Pre-Mixed Overlay Systems so impressed the architectural
concrete overlay industry that it soon-after virtually eliminated the
use of "liquid polymer" and / or "add your own sand" overlay systems.
